Senior performance marketer

Job Description:

• Execute and optimize performance media (Google AdWords, Facebook Ads, Apple Search Ads, TikTok Ads, Line Ads, and other digital media) to achieve maximum Return on Investment (ROI).
• Research target audience, consumer demand, and search engine keywords to propose media campaigns.
• Develop and execute media plans.
• Develop/recommend optimizations and testing plans.
• Monitor budget, performance, and key metrics closely throughout the month.
• Collect data, and analyze trends and insights using Google Analytics, App Flyer, or other analytic platforms to customize media reports.
• Handle ad hoc projects as needed.

Qualifications:

• Bachelor’s Degree in Advertising, Communication Arts, Marketing, Digital Media, or a related field.
• Must have 2-3 years of performance marketing/ad optimization and media buying experience.
• Hands-on experience in Google Ads including Analytics, GTM, and Optimizer, Facebook Manager, Line Ads, Twitter, YouTube, and LinkedIn, etc.
• Ability to work as part of a team with good interpersonal skills.
• Able to work well under pressure and tight schedules.
• Good communication skills in Thai and English.
• Knowledgeable about digital marketing and social media trends.
• Facebook Ads & Google AdWords certifications would be a plus!
• Experience with Google Data Studio and Google Sheets formulas would be a plus!
• SEO skills are a plus!
• Good with numbers, analytical-minded, and possesses great problem-solving skills.
• Must have a strong interest and knowledge in crypto and blockchain.