Responsibilities

• Develop and execute trade marketing strategies to drive product visibility and sales in traditional trade channels
• Lead a team to ensure effective implementation of trade marketing plans
• Negotiate and execute trade promotions and partnerships to drive sales and market share
• Analyze market trends and consumer behavior to inform trade marketing strategies
• Collaborate with sales and product teams to ensure alignment on trade marketing initiatives

Qualifications

• Minimum of 5 years of experience in FMCG product marketing
• Experience in traditional trade distribution channels
• Strong negotiation skills, leadership, and ability to work under pressure
• Proficiency in English communication (speaking, reading, writing)
• Ability to travel and conduct market visits in different provinces