Regional Specialized Nutrition (SN) Geographic Expansion Lead, SEA

 Responsibilities

• Help identify and align therapuetic areas for market entry.

• Understand market landscape and patient, HCP and competitive insights to impactmarket entry strategy.

• Help build models , brand, portfolio and engine options, market activation tools to create , capabilities for a market mix conducive for an impactful entry into SEA.

• Drive country parnership as zonal respresentative embedded in the CBU.

• Be the key driver of the project management process in the CBU.

• Support inorganic expansion.

Qualifications

• Demonstrated ability of building a new business, by adopting an HCP and patient centric mindset. Convert local insight into business decisions/innovation approach. Own the CBU marketentry business case. 

• Work with CBU teams to convert global insights, strategies and assets into impactful GTM, assets. Buildlocal capabilities which are superior and smarter thanc ompetition. 

• Track key KPI to ensure business case delivery. Escalate in the right forums for course correction. 

• Own relationships with internal and external stakeholders (agencies, KOL). 

• The incumbent should have 12-14 years of experience in marketing roles in MNC medical nutrition organisations in key SEA countries.

• Thrivesin a cross functional, multicultural environment. Collaborates to innovate. Sharp deployment of resources to maximise outcomes. 

• Patience to build, manage ambiguity but keenness to drive timely outcomes. 

• Ability to influence while keeping patients, HCP needs first. Data based decisions making. 

• Openness to put the fish on the table and ask for legitimate help. 

• Focus on both the what and how. Think mid term to build capabilities to win.