Marketing Manager

Responsibilities

1. Develop and implement comprehensive marketing strategies and plans to promote Alibaba Cloud's products and services in the Thailand markets.

2. Collaborate with internal teams, including Sales, Product, and PR, to ensure alignment on marketing initiatives and maximize impact.

3. Manage end-to-end execution of marketing campaigns, including planning, budgeting, creative development, media planning, and measurement of campaign effectiveness.

4. Drive brand awareness and thought leadership through content marketing, events, PR activities, and digital marketing channels.

5. Develop and maintain relationships with key industry influencers, media partners, and relevant organizations to enhance brand reputation and market presence.

6. Monitor and analyze marketing performance metrics, including campaign ROI, customer acquisition costs, and market share, and provide regular reports to the marketing director.

7. Stay updated on industry trends, competitive landscape, and customer insights to identify new opportunities and make recommendations for continuous improvement.

Qualifications

1. Bachelor's degree in Marketing, Business, or a related field.

2. At least 6 years of experience in marketing, preferably in the technology industry with a focus on cloud services, digital transformation, or related fields.

3. Proven track record in developing and executing successful marketing campaigns, including digital marketing, events, and content marketing.

4. Strong analytical skills and ability to use data insights to drive marketing strategies and decision-making.

5. Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams, senior management, and external stakeholders.

6. Deep understanding of the Thailand markets, including customer needs, competitive landscape, and industry trends.

7. Experience in managing and developing a team of marketing professionals.

8. Highly motivated and results-oriented, with a strong sense of ownership and the ability to work in a fast-paced, dynamic environment.

9. Proficiency in English and Thai is required.