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    Group Marketing Executive (B2B)

    Hybrid
    Bangkok, Thailand
    Posted: August 1, 2024
    Position Details

    Key Responsibilities

    • Strategic messaging alignment: Translate complex marketing messages into tangible and compelling solutions that meet the evolving needs of B2B business.
    • Global market expertise: Stay abreast of global marketing trends, competitor analysis, and industry insights.
    • Cross-functional collaboration: Collaborate effectively with product development, sales, content adjustments, and operations teams to synchronize marketing efforts with B2B strategy.
    • Campaign management: Oversee and coordinate the development, execution, and evaluation of generic and targeted B2B marketing campaigns aligned with company objectives and regional markets.
    • Market expansion: Identify and evaluate opportunities for B2B market expansion, product localization, and adaptation to different cultural nuances.
    • HubSpot management: Utilize HubSpot to monitor the effectiveness of our marketing strategy closely, analysing registrations, traffic, user behaviour, and engagement metrics to make informed recommendations and adjustments.



    About You

    The Essentials

    • A bachelor’s degree in marketing or a minimum of 5 years of B2B travel marketing experience, or a related field, is required.
    • Preference will be given to candidates with a strong understanding of the business-to-business tourism industry, particularly with extensive knowledge of Asia
    • Fluency in written and spoken English is essential for effective communication.
    • Experience with Marketing Automation Tools such as HubSpot, Canva, Project Management Software, WordPress/Elementor, and Microsoft Office is advantageous.
    • A solid understanding of HubSpot or similar platforms is necessary for data-driven marketing strategies.



    The attributes

    • Showcase exceptional marketing skills with a focus on customer satisfaction.
    • Demonstrate creativity and innovative thinking.
    • Maintain a results-driven mindset, always striving for excellence.
    • Possess excellent organisational skills, adaptability, and the ability to drive change.
    • Excel as a communicator, engaging with diverse individuals effectively.
    • Perform well under pressure, managing multiple tasks and willing to work beyond regular hours.
    • Adopt a solution-oriented approach and excel in problem-solving.
    • Work autonomously while contributing effectively to team objectives.
    • This position is open for all nationalities.



    Skills
    International Marketing
    Customer Satisfaction Research
    Business-to-Business (B2B)
    Travel Marketing

    Functions
    Marketing

    Job Overview

    Job Type:

    Hybrid


    Company

    Discova logo

    Discova

    16 active jobs

    Industry:

    Hospitality, Tourism & Travel

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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