Event Marketing Manager/Senior Manager, B2B Marketing – Bangkok Based, Relocation Provided

Key Responsibilities

• Strategize and Lead Events: Develop and implement a comprehensive event marketing strategy that includes participation in conferences, trade shows, industry events, networking sessions, and hosting our own events to engage partners.
• Maximize Webinar Impact: Organize and manage webinars that drive reach, engagement, and conversion for Agoda’s partners, utilizing best practices in digital marketing.
• Budget and Resource Management: Oversee budgeting, timelines, and resource allocation for each event, ensuring alignment with larger business objectives.
• Collaborate with Cross-Functional Teams: Work closely with stakeholders across departments to develop impactful content materials and campaigns that promote brand awareness and business opportunities for Agoda.
• Engage with Senior Stakeholders: Foster strong relationships through regular interaction and collaboration with senior stakeholders, including C-suite executives, to align event strategies with company objectives and secure their buy-in.
• Innovate Measurement Metrics: Research and implement innovative success metrics for evaluating event effectiveness, aiming to establish benchmarks that address common industry challenges in event marketing.
• Team Leadership and Management: Inspire and manage a team of event marketing professionals, fostering a collaborative environment and developing talent within the team.

What You’ll Need To Succeed

• Extensive Experience: A minimum of 5 years in event marketing or a related field, with a proven track record of leading successful event strategies.
• Strong Project Management Skills: Excellent organizational abilities with a knack for anticipating challenges and problem-solving in real time.
• Strategic and Creative Thinking: Ability to think strategically about event participation and create high-impact marketing initiatives that resonate with target audiences.
• Effective Communication Skills: Exceptional written and verbal communication skills that allow you to articulate ideas clearly and engage diverse audiences.
• Entrepreneurial Mindset: A proactive, results-driven individual eager to experiment with new approaches and strategies with minimal direction.
• People Management: Experience in senior people management, with a strong track record of hiring, mentoring, and developing high-performing teams.
• Willingness to Travel: Ability to travel for domestic and global events as needed.