Responsibilities:

• Taking into account Brand activation team guidelines, campaign concept adaptation for the local market; development of products selections and offers; product selections file management
• Ensure ongoing improvement in sales and profitability of campaigns by monitoring sales performance and updating selections and offers (Key categories; High GM products; phase-out products; slow movers)
• Drive adaptation of key visuals and key messages for window and in-store adv. in cooperation with relevant dept (Design; Product Marketing)
• Present all aspects of the campaign to the relatives depts and implement on-going update