Regional Specialized Nutrition Geographic Expansion Lead SEA

About The Job

• Help identify and align therapuetic areas for market entry.
• Understand market landscape and patient, HCP and competitive insights to impactmarket entry strategy.
• Help build models , brand, portfolio and engine options, market activation tools to create , capabilities for a market mix conducive for an impactful entry into SEA.
• Drive country parnership as zonal respresentative embedded in the CBU.
• Be the key driver of the project management process in the CBU.
• Support inorganic expansion.

About You

• Demonstrated ability of building a new business, by adopting an HCP and patient centric mindset. Convert local insight into business decisions/innovation approach. Own the CBU marketentry business case.
• Work with CBU teams to convert global insights, strategies and assets into impactful GTM, assets. Buildlocal capabilities which are superior and smarter thanc ompetition.
• Track key KPI to ensure business case delivery. Escalate in the right forums for course correction.
• Own relationships with internal and external stakeholders (agencies, KOL).
• The incumbent should have 12-14 years of experience in marketing roles in MNC medical nutrition organisations in key SEA countries.
• Thrives in a cross functional, multicultural environment. Collaborates to innovate. Sharp deployment of resources to maximise outcomes.
• Patience to build, manage ambiguity but keenness to drive timely outcomes.
• Ability to influence while keeping patients, HCP needs first. Data based decisions making.
• Openness to put the fish on the table and ask for legitimate help.
• Focus on both the what and how. Think mid term to build capabilities to win.