Content Marketing Specialist (Short video content)

Job Description: 

• Create a social media content plan and Ideas, focusing on short videos (Facebook, TikTok, IG, X, and others).
• Act as a channel owner of social media platforms to outperform competitors.
• Shoot and edit short videos on mobile devices for (Facebook, TikTok, IG, X, and others).
• Utilize social listening tools for analysis.
• Content Creator (Social Media):
• Further develop the content plan and creative execution ideas based on the campaign's big idea, to align with the nature of various social media platforms (Facebook, TikTok, IG, X, and others).
• Develop, shoot, and edit short video content on mobile devices for TikTok and Reels
• Collaborate with cross-functional teams to develop social media content plan that align with overall marketing objectives and campaigns. 
• Act as a channel owner of social media platforms to engage with users, grow a strong social media community and provide actionable insights to the internal team.
• Understand target consumers of each brand on different platforms to deliver effective communication and content creation.

Platform and content analysis:

• Monitor and analyze content performance metrics to improve future content strategy and performance’s KPIs.
• Able to use social listening tools to analyze and measure the effectiveness of content and make adjustments as needed.
• Foster meaningful connections with followers and fans by sparking conversations and driving discussions.
• Research competitor activities, and emerging social media best practices to inform content strategy.