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    Operations-Affiliate Marketing Operations-Affiliate acquisition and incubation lead

    Full-Time
    , Thailand
    Posted: October 2, 2024
    Position Details

    Responsibilities


    • Develop and execute influencer marketing strategies to expand the influencer network in Thailand by discovering and onboarding Nano to Macro KOLs to the Lazada Affiliate Program.
    • Design and implement ongoing programs to nurture influencers, including video content, webinars, and offline/online events.
    • Grow and enhance the Acquisition/Incubation team by streamlining operations, improving SOPs, and increasing efficiency.
    • Establish key performance indicators (KPIs), track, measure, and analyze campaign and content performance to optimize strategy.
    • Collaborate with teams to leverage cross-functional opportunities and drive company-wide goals.
    • Work closely with the regional product team to improve the affiliate platform, ensuring smooth processes from sign-up to influencer activation.
    • Stay updated on industry trends, influencer channels, and best practices to develop new onboarding and incubation programs.


    Job Requirements


    • Bachelor’s degree in Business, Marketing, Economics, or a related field with a minimum of 4-5 years of experience.
    • Strong background in influencer marketing or growth marketing, with established relationships with influencers or content creators being a plus.
    • Deep understanding of social media platforms and passion for digital content and trends.
    • Leadership experience with the ability to manage and develop individual contributors, offering guidance and motivation.
    • Excellent critical thinking, problem-solving, and communication skills with the ability to push boundaries and execute tasks thoroughly.
    • Highly data-oriented, maintaining the highest standards for marketing and communication materials.
    • Fluency in both written and spoken Thai and English is essential.



    Skills
    Social Media
    Influencer Marketing
    Problem-solving

    Functions
    Marketing

    Job Overview

    Job Type:

    Full-Time


    Company

    Lazada logo

    Lazada

    187 active jobs

    Industry:

    Consumer Goods, Retail & E-Commerce

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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