Marketing Manager

What you will be doing:

• Initiate and deliver innovative and professional B2B marketing strategies to promote BOL’s services and platforms
• Lead, manage and motivate BOL’s internal marketing team to deliver high quality campaigns, events, and communications
• Consistently track and analyze key metrics and conversions following the implementation of marketing campaigns
• Quality control external communications from in-house teams and vendors (including articles, copywriting, designs etc.) to be of a professional standard, aligned with BOL’s corporate image and overarching strategy
• Monitor the latest marketing trends in the industry, along with competitor activities to ensure BOL’s marketing strategies are as optimized as possible

Qualifications we are looking for:

• A passion for data analytics and digital platforms
• Self-starter with a strong drive for growth and willingness to embrace challenges
• Excellent analytical, time management and communication skills
• Relentless attention to detail
• Required: Bachelor’s degree
• 5+ years B2B marketing experience, preferably in the data analytics sector
• Familiar with the entire marketing matrix, particularly in managing and evaluating Google, Facebook, Line OA and EDM marketing channels
• Proficient in data-driven marketing
• Excellent command of written and spoken English and Thai