Responsibilities:

• Develop and evolve GrabMart's category strategy — identifying where and how we win across key missions (e.g. fresh, snacks, health, home).

• Conduct deep dives into performance data, customer needs, and competitor dynamics to shape recommendations.

• Design region-level strategies that are scalable, and collaborate with local teams to localize and execute them.

• Align with product, marketing, and commercial teams to drive cross-functional go-to-market plans for priority categories.

• Track impact and iterate on what works — bringing a test-and-learn mindset to category growth.
  
  

Qualifications:

• You're curious about customers, markets, numbers, competitors, and how everything fits together.

• You love connecting the dots across multiple problems, teams, and data sources — and you don't stop at obvious answers.

• You think in first principles, ask great questions, and get energy from navigating ambiguity.

• You turn ideas into action — not just crafting smart plans, but driving them through to impact.

• A minimum of a bachelor's degree in Business Administration, Economics, Marketing, or a related field is required.

• 5+ years of experience in strategy-related roles — consulting, ecommerce, FMCG, retailing or similar.

• Experience turning insight into execution, particularly around category or customer segment strategies.

• Familiarity with eCommerce, retail, or marketplace models is a strong plus.