Plan and develop creative high-quality contents (e.g., article, caption, copywriting) for different channels such as websites, social media and others.
Manage content schedule to ensure timely delivery.
Collaborate with other members in the marketing team to develop content strategies and communication plans that resonate with target audiences and brand positioning.
Collaborate with the product team to create content that aligns with business objectives and customer needs.
Monitor and analyze content performance to improve reach and engagement.
Research relevant trends and competitors to identify new opportunities for content creation.
Conduct keyword research to create SEO optimized content enhancing website traffic and ranking.
Ensure that created contents align with brand positioning, guideline and marketing strategies.
Qualifications:
Bachelor’s degree or higher in Finance, Economics, or related fields, or great understanding of finance, investment, business, economy, and market.
Proven work experience as a finance or economics content creator.
Effective writing and editing skills in Thai and English.
Creativity, analytical skill, and problem-solving skill.
Great understanding of content optimization and SEO writing.
Ability to research, identify topics to connect with customers, translate information, data, topics and creative ideas into digital content pieces, tell a story using words, images, audio, and video, and measure the marketing and commercial impact of the content.
Ability to multi-task, prioritize, and work efficiently under pressure with careful attention to detail.
Skills
Analytical Skills
Investment
Finance
Content Creation
Functions
Marketing
Job Overview
Job Type:
Hybrid
Company
Kiatnakin Bank
104 active jobs
Building, 11th Floor, Asok Montri Road
Industry:
Banking & Finance
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