Campaign Management Executive

Responsibilities:

• Develop integrated marketing campaigns from the concept to the mechanics to create campaign impact, gain sales, acquire new customers and build repeat business.
• Support merchandise category and set detailed tasks.
• Manage the campaign operations, including traffic sources, site resources, visuals, designs and communication etc.
• Work with merchandise and collaborate on joint promotional campaigns; leverage the best market resources.
• Supervise the execution, monitoring and measurement of marketing campaigns and their success.
• Help refine the system and development as needed as it relates to the campaign.
• Analyze competitive landscape, campaign tracking data, and online & offline marketing trends in order to generate viable ideas and opportunities for the campaign plans.
• Monitor the performance of campaigns and provide all the resources required to meet campaigns targets.
• Improve new campaigns using data and feedback from existing and previous campaigns by analyzing data; use conclusion and insights to improve campaign performance.

Qualifications:

• Bachelor degree or above.
• 3-5 years working experience and 3 years in campaign planning and management, eCommerce marketing.
• Strong problem-solving and analytical and logical reasoning skills.
• Exceptional communication, project management skills.
• Ability to manage several marketing campaigns simultaneously.