Brand Manager

Job Description

• Support Senior Brand Manager and lead in managing brand's product portfolio, exploring new opportunities, and developing brand strategy/direction to meet business objectives 

• Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good understanding in consumer insight 

• Be able to work and collaborate closely with internal departments i.e. product development, sales, trade, design, procurement, e-commerce team etc. to drive product launch plan successfully and manage existing products 

• Manage and lead the discussion with external parties (i.e. Agencies, business partners, production houses etc.) 

• Efficiently plan and track budget spending according to the plan and be prompted to adjust in any situations 

• Build awareness for new product/campaign launch and track campaign & product performances along with competitors' activities 

• Manage and lead in New Product Development (NPD) process with product development team and create product concept and strategy to meet business objectives 

• Analyze the result of marketing campaigns and create comprehensive reports 

• Lead in market research to keep up to date with customer trends, market situation, and competitors. 

• Maintain consistency in branding in all areas of marketing 

Qualification

• Bachelor's/Master's degree in Marketing, Business Administration, Communication, Mass Communication, Faculty of Arts, or a related field.

• 5-6 years of experience in Marketing, Advertising, PR, Communication, or a related field.

• 1-2 years of experience in team management.

• Proficient in using programs such as MS Office, Mac, Typing, Excel, Numbers, Report, and Presentation.

• Advance Presentation Skill 

• Judgement skill, Analysis and comprehension skill, General Knowledge and basic to fair knowledge in beauty and FMCG industry 

• Cosmetic & Beauty enthusiast 

• Strong strategic thinking, analytical, and project management skills 

• Love to discuss and share new ideas with teammate 

• Fluent in communication skills (both written and spoken Thai & English) 

• Creative, energetic, result driven, easily to adapt with changes, and good interpersonal skill 

• Able to create product / creative brief for new project launch 

• Soft Skills: Communication and negotiation, Analysis and common sense, Art Aesthetic 

• Photos or Video skills would be beneficial