Digital Marketing Specialist

Responsibilities:

• Responsibility for the successful delivery of the marketing plan for all client & brands.

• Input into both tactical and long-term strategic marketing plans.

• Pro-active generation of new ideas and initiatives.

• Monitoring of the markets that accounts operate in – alerting senior management of upcoming changes and/or trends and making recommendations on how marketing activity can be adapted to maximise new opportunities.

• Assist in the formulation of strategies to build an integrated marketing and communication B2C & B2B, maintain consistency both online and offline.

• Plan and monitor the ongoing client accounts presence, and campaigns on social media (Facebook, LINE@, Instagram)

• Be actively involved in SEO/SEM efforts (keyword, image optimization etc.)

• Manage and plan online communication and promotional push as well as organize their distribution through various channels.

• Prepare and present proposals / pitch for new leads.

• Delivery of communications programs to increase brand awareness and meet annual objectives, plans, and specific outcomes.

• Production of a wide range of high quality marketing collateral.

• Proactively expand the company’s reach by identifying and managing marketing and communications events such as: speaking opportunities, industry events, media opportunities, development of case studies, and other related activities.

• Manage reporting procedures on the success of the marketing initiatives undertaken.

• Assist in the development of advertising and promotional plans and manage the annual advertising and promotional budget.

• Co-ordinate development of marketing collateral to support Creative team.

• Manage content on company websites, blogs, social channels & email marketing.

• Create and co-ordinate social media campaigns for clients.

• Manage internal and external resources to ensure that all projects are delivered on time and to agreed budget.

• Maintain excellent relationships with internal and external stakeholders, customers, partners and suppliers.

• Ensure all marketing is fully compliant with agreed company brand standards.

Qualifications:

• Deep knowledge in online marketing such as Google Ads, GDN, Remarketing, SEO, Facebook Advertising and Content Marketing

• Excellent Thai & English written and verbal communication skills

• At least 2 years’ experience as a Marketing Communication in an agency or related environment.

• Proven marketing and communications skills; Experience working with print, web and social media communications in a corporate environment.

• Always push your creativity and be innovative!

• Self-motivated with excellent attention to details.

• Be curious about social and digital trends.

• Ability to work well in a collaborative environment.

• Strong interpersonal skills and a team player with a positive attitude and eagerness to learn.

• Time management: ability to multi-task and prioritize deadlines.

• Maintain a good level of quality and a strong work ethic.

• Hardworking and able to work under pressure.

• Be highly creative! AGAIN.

• Confidence, not arrogance.

• Willing to contribute and work as a team.