Assistant Marketing Manager - GrabFood

The Critical Tasks You Will Perform

• Analyze the market to identify opportunities.

• Understand target market insights, behaviors, pain points, and trends.

• Know the brand, product, and service thoroughly.

• Lead end-to-end project execution, from planning to campaign creation and communication (including branding, performance-driven, and promotional campaigns).

• Estimate business impact and required investment.

• Produce weekly reports with detailed business metrics.

• Present strategies, campaigns, and ideas.

• Manage project stakeholders (digital marketing, social media, partnerships, operations, creatives, purchasing, legal, and external vendors) to deliver impact.

• Respond quickly to changes such as competitor actions, market movements, and internal direction changes, with immediate response plans.
  
  

Qualifications
What Essential Skills You Will Need

• 4+ years of experience, specifically in E-commerce, Retail, FMCG, or Media Agency.

• Experience in planning and implementing both above-the-line and below-the-line marketing channels.

• Expertise in project management and organizational tasks.

• Proficient in analyzing data and creating logical strategies.

• Strong presentation and communication skills in English, both written and spoken.

• Strong collaboration skills with the ability to manage multiple stakeholders efficiently.