Marketing Planning & Strategy - Ad the top

Position : Marketing Planning & Strategy

(Junior / Senior)

Job Purpose

Marketing Planning & Strategy is a challenging role that provides an opportunity for you to grow our client's businesses. You will get to see the total picture of the business marketing media optimizing (Google Ads, Facebook, CRM, SEO, KOL etc), and deLiver beyond impressions and clicks and getting deep into anything that helps drive sales including promotion strategy or website optimization

Responsibilities

• Be the owner of client's success responsible for overall client performance and satisfaction

• Plan client roadmaps based on their objectives, backed by data or industry best practices

• Set up work process in order to get tasks completed with good quality and in time

• Manage client expectations by clearly indicating deadlines and scope of work

• Monitor budget, performance, and key metrics closely throughout the month

• Work with media optimization and internal team to execute plans to meet budget targets and deadlines

• Provide performance reports by data and analyses, demonstrating a deep understanding of each media channel and areas that clients need help in (e-commerce lead generation or branding)

• Initiate ways to improve client performance and team efficiency

Key Requirements

• Understand fundamental knowledge of Google Analytics as well as online marketing channels

• Analytical, able to work with data and analyze it to find insights and come up with the next steps

• Strong organization and problem-solving skills with the ability to lead, manage and execute multiple projects quickly and efficiently

• Good communication and presentation skill able to keep every stakeholder aligned and updated

• Proactive with the ability to work well independently and as a team

• Professional, positive attitude with a strong work ethic and willingness to learn

• Good command of MS Office / GSuite (Google Sheets, Google Slides and Google Docs)

• Fresh graduates are welcome!

• Senior : 2 years experience in online marketing planning & strategy

• Manager : 4 years experience in online marketing planning & strategy or related