Strategic Marketing Director

Job description :

• Cultivate existing sales channels with implementation of loyalty programs with existing business introducers (EPC, Telesales or other)
• Develop new sales channels to grow the number of leads /opportunities and explore new partnerships such as with industrial zones or any other adequate channel
• Conduct in-depth research to identify new market segments, opportunities and client preferences to support campaign creation
• Forecast market trend and monitor competitor’s offers
• Generate innovative ideas to promote our brand and solutions
• Develop business cases to support new marketing strategies, budget requests, projects, and marketing plans
• Use customer feedback to ensure client satisfaction
• Enhance Greenyellow visibility by implementing a proper strategy in terms of SEO & SEM
• Direct Management of “Communication and Marketing” Manager to supervise and drive activities linked to branding and communication (PR, fair/exhibition, conferences, website, social networks, CSR activities, etc)

Qualifications :

• Independent and proactive attitude, but ability to be a team player is a must
• Proactive and results oriented
• Fluent in Thai and English (TOEIC > 650)
• Office based in Bangkok (BTS Saladaeng)
• Requires extensive travel within Thailand to meet customer
• MA in Marketing or similar relevant field
• Dual expertise in engineering and marketing is preferred
• Knowledge of renewable energy sector is a plus
• Business Administration or equivalent
• Previous working experience as a Marketing Strategist for (3) years
• In-depth knowledge of CRM software and Content Management Systems
• Experience with SEO/SEM and Google Analytics
• Outstanding organizational and time management skills
• Excellent communication, interpersonal and presentation skills
• Creative thinker with data-driven analytical aptitude