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    Mindshare | Strategy & Insight Manager

    Hybrid
    , Thailand
    Posted: August 4, 2024
    Position Details

    Responsibilities


    • Work with Category leads and Strategy Lead in the development of media strategy, media planning best practices, consumer engagement strategies, and thought leadership.
    • Support the design and delivery of media strategies across the market.
    • Develop strong relationships and drive collaboration with creative agency teams to integrate media and messaging, creating award-worthy campaigns.
    • Collaborate with specialist teams (e.g., Data Strategy + Insights, Digital Transformation, Innovation + Invention, Commerce) to elevate the solutions provided to Nestlé and enhance the impact of our work.
    • Work with stakeholders to shape briefs and establish clear, accountable KPIs and success metrics for our work.
    • Provide thought leadership and inspiration for clients, identifying new opportunities to engage core and new growth audiences, and showcase new media/platform offerings.
    • Participate in sessions to build relationships, share best practices across the network, and foster collaboration, such as media days, regional conferences, weekly calls, and global sharing sessions.



    Essential Skills + Experience:


    • Experience in data and insights-driven media & communication strategy, preferably in an agency setting; at least 4 years of experience in strategic planning/account management/media planning
    • Understanding of how brand-building and performance-focused media strategies connect and impact business outcomes.
    • Strong communication and interpersonal skills, with some experience in designing and delivering presentations to senior clients.
    • Experience collaborating with clients to distill business challenges into clear, concise media strategic briefs.
    • Ability to contribute to the creation of integrated strategies across multifunctional teams (internal/external).
    • Effective storytelling skills, with the ability to make clear, actionable recommendations on complex business problems.
    • Ability to work with and inspire teams across different cultures, markets, and capabilities.
    • Familiarity with syndicated research tools, consumer research methodologies, and techniques (e.g., GWI, Euromonitor, eMarketer, WARC).




    Skills
    Media Planning
    Account management
    Strategic Planning

    Functions
    Marketing

    Job Overview

    Job Type:

    Hybrid


    Company

    GroupM logo

    GroupM

    18 active jobs

    Industry:

    Arts, Entertainment & Media

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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