International Sales & Business Development (QSR)

Responsibilities:

• Drive sales and profitability in QSR channels across existing markets and new markets.

• Develop and manage customer relationships to strengthen partnerships and explore new sales channels

• Establish business with new QSR brands and promote CP’s strategic products

• Lead new product development to meet market demands and expand the consumer base

• Promote strategic product categories, including Benja chicken, chicken ribs, sauces, alternative proteins, desserts, and seafood

• Ensure timely delivery and product quality in response to customer requirements

• Coordinate factory visits and audits to build customer confidence in product and operational standards

• Drive cost-saving initiatives with factories and customers to support sustainable business growth

Qualifications:

• Master’s degree or Bachelor's degree in Business Administration, Food Science and Technology or related fields.

• Minimum 5 years of experience in exporting consumer goods

• Strong understanding of import regulations and compliance

• Basic knowledge of food industry processes and quality systems

• Familiarity with QSR business models and operations

• Solid product knowledge across multiple food categories