CRM Campaign Operations/Senior CRM Campaign Operations

Responsibilities:

• Be an advocate within the organization on best practices and emerging trends in email marketing.
• Coordinate with Campaign team to ensure timely and accurate implementation of campaign for smooth user experience and effective campaign performance.
• Execute and implementation the CRM solutions and Marketing Automation Platforms
• Manage the creation and update of emails, Whatsapp communication campaigns, forms and reports for campaigns and webpages
• Plan and set up multiple nurture streams and automated set-up to optimize the customer’s journey map
• Follow the campaign communications calendar and execute campaigns and report on the performance
• Quality assurance of the campaigns
• Regularly monitor campaign delivery & perform basic troubleshooting on issues related to delivery; Generate regular/ ad hoc reports following standardized templates
• Coordinate with Product team to conduct UAT Test for CRM Platform features
• Communicate effectively with internal stakeholders across markets, keeping them informed of the progress of campaign launch/ refresh.

Qualifications:

• 1-2 years (Associate) and 4 - 6 years (Senior Associate) of experience working with CRM/ Campaign operation experience
• Able to work on weekends/holidays (when required)
• Excellent organizational and time management skills. Ability to manage multiple projects simultaneously and meet deadlines.
• Strong attention to details
• Logical thinking and problem-solving skills
• Solid communication skills - able to communicate in basic English
• Ability to work collaboratively in a team environment.